Challenge
Support retail operations where recruiting and maintaining sufficient onsite sales staff can be difficult, while giving customers consistent access to common product information.


Retail experience · AI integration
Bishan Junction 8 · Singapore
The project
Support retail operations where recruiting and maintaining sufficient onsite sales staff can be difficult, while giving customers consistent access to common product information.
Combine our understanding of Singapore retail operations with specialist technology capabilities to create a practical, customer-facing AI experience.
Physical presentation, branded customer journey, AI integration coordination and onsite deployment within a live Watsons atrium activation.
An assistant that supports common enquiries and lets the human sales team focus on customers who need more detailed or personal help.

